How To Survive Corporate Politics – Lily Winsaft, Lance Winsaft, Aldebaran Recruiting, Marketing Recruiting

“Survival of the fittest” is a phrase that originated when Charles Darwin wrote on his theory of natural selection.

The phrase was actually coined by Herbert Spencer after reading Darwin’s “On the Origin of Species.” Basically, the theory is that nature will consistently ensure the survival of a species through the “natural selection” if its strongest specimens.

Only those individual members of a species that exhibit the highest level of ability to survive environmental elements will live long enough to reproduce, passing along DNA to their offspring, and thus allowing for the continual evolution of their species.

Of course “survival” implies a battlefield in which some will make it out alive and others won’t.

Corporate politics is one such battlefield.

Sitting through hundreds of interviews with professionals at all levels and in a myriad of industries, it has become obvious to me that for many professionals that do not survive their jobs, the reason for their demise can often be attributed to their lack of ability to understand, and win inside their employer’s corporate politics.

Even more pervasive, corporate politics impacts business owners and entrepreneurs. Not “getting” the corporate politics of your customer can result in losing their business, even if what you have to offer is something they really want and need.

So what is corporate politics and why is it important?

According to Wikipedia, it refers to “the use of power and social networking within an organization to achieve changes that benefit the organization or individuals within it. Influence by individuals may serve personal interests without regard to their effect on the organization itself.”

The phrase has a negative connotation because when you hear it you automatically assume that the people that are exercising corporate politics are abusing their power and making decisions that are not in the best interest of the company or the individuals within it, but most likely for the benefit of a very few – those that are in power and seeking to amass more of it – for their personal gain. It’s important because it exists and because knowing how to survive it is critical to your success.

We can probably all agree that corporate politics appears to be unavoidable.

Some people seem to naturally and quickly understand the corporate politics of an organization, while others struggle until they either get it or they don’t. And when they don’t, what is often predictable is the termination of employment or the loss of a customer. It doesn’t have to be that way.

Keywords: executive recruiting, recruiting, advertising, marketing, media, sales, pr, public relations, business, financial, hiring, ad agency, san diego, miami, atlanta, new york, los angeles, chicago, san francisco, long beach, lance winsaft, lily winsaft, Aldebaran Recruiting, corporate politics, customers, client, digital marketing

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